About Pluma Jewelry

Pluma Jewelry, established over 10 years ago, is the creation of designer Treffry Caldwell, whose passion for individuality and creativity drives her work. Treffry’s passion is to help women trust themselves to wear what they love and feel radiant. To empower women to express themselves through her jewelry—pieces that make them feel beautiful, confident, and unique. Her belief that women should wear what they love is at the heart of every piece she designs.

Meet our Designer

Treffry is not just a designer but also a dedicated mother of two, a wife, and animal lover.  Her personal life is a reflection of the warmth and care she pours into her work, crafting jewelry that carries meaning and significance to her customers. She understands how important it is to feel connected to the jewelry you wear, and she strives to create pieces that tell a story.

One of Treffry’s most meaningful creations is the Universe Collection, a line that goes beyond your zodiac sign to capture what truly matters most  in your universe. This collection is designed to reflect the people and moments that shape your life. The pieces in the Universe Collection signify the people you love with the number of diamonds, studs or enamel details. It’s a daily reminder to help connect you with the people and memories that define your universe, creating jewelry that reminds you of what matters most every day.

In addition to the Universe Collection, Pluma Jewelry features a range of unique, one-of-a-kind pieces that reflect Treffry’s deep appreciation for natural beauty and craftsmanship. Sourcing the finest gemstones and geodes from around the world, Treffry carefully selects each stone to create designs that resonate with authenticity and individuality.  Her creations are a harmonious blend of modern and yet timeless classics, making them perfect for those who seek something truly meaningful and unique.

At Pluma, Treffry blends creativity with a deep understanding of what her customers want: jewelry that not only looks beautiful but means something special. Whether it’s a unique gemstone ring or a necklace from the Universe Collection, every piece is designed to represent personal moments, individuality, and the empowerment of wearing something truly meaningful.