It's Time to Change How We Choose
"We’ve been taught to chase trends. But how has that left us feeling?
Disconnected. Uninspired. Like beauty belongs to someone else.
What if choosing could be different?
At Pluma, we believe in choosing pieces that resonate with your inner truth and speak to your heart. Some pieces tell the story of the people you love. Others call to us in the gleam of a gemstone that holds the story Mother Nature wanted to tell.
Each handcrafted piece is designed to help you lay claim to what you find beautiful and honor you and your heart.
Not out of trend, but truth.
Not for others, but for you.
Because when you choose what you love, it’s a defiant act of self-trust—
and the beginning of returning to what matters most. A journey back to yourself.
This jewelry is different. I promise you something special."
– Treffry Caldwell, Pluma Jewelry Owner & Designer
Tell your story in a piece of jewelry
What if a necklace could represent who matters most in Your Universe?
With the Universe Collection, you choose the number of diamonds, enamel or gold studs—each one representing someone dear to you. Whether it's a tribute to loved ones, your children, your grandchildren your bridesmaids, this piece becomes a personalized symbol of those that matter most. Customize it, wear it often, and cherish your Universe always.